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Search results for “Hotel Excellence!”
Huazhu Group targets lifestyle market opportunities
05/27/2021
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11:12:05 AM
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The Chinese hotel company believes its expansion in the lifestyle segment, both via organic and inorganic routes, plus excellent RevPAR growth in lower-tier cities is a positive sign for the group.
Courting controversy: the great hashtag debate
01/04/2019
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8:20:11 PM
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Trialling controversial campaigns in a smaller area is always wise and if it proves successful in one market, consider taking it to other suitable ones.
The six principles of personalization for hotel websites
11/14/2018
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7:59:19 AM
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The six principles are: you cannot force conversion, what users do is more important than what users "like", too many options is like no options, everything you think you know is (probably) not true, average is always wrong, increase sample size if results are inconclusive.
Will Lola’s new partnership with AmEx revive the struggling startup?
11/14/2018
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5:09:14 PM
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By partnering with the biggest company in corporate travel, Lola will find out whether its service is actually a fit for businesses around the world.
Hilton debuts new hostel-inspired brand, Motto
10/25/2018
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9:22:11 PM
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At Motto by Hilton, there are four room types with rooms averaging 163 square feet each. All rooms will feature Hilton’s Internet of Things “Connected Room” concept.
Engaging guests post a booking is done - how to excel in this arena?
09/10/2018
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10:17:17 AM
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Hotels lack ways to communicate their offerings – what services, amenities they have, what promotions they are running etc. and how to best share the same depending upon what the guest is likely to be looking for.
Localized content for bookings from China – a must for foreign hotels
08/09/2018
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7:37:28 AM
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Foreign hotel companies need to focus on providing better content to 3rd party hotel intermediaries in China in order to step up the conversion rate for their outbound business.
Why Asia leads the race in smart hotel technology
08/08/2018
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6:19:31 PM
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Hotel brands and operators should avoid blindly seeking technology support, only technology matches hotel characteristics will bring real value.
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